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We at Hyve Sports are a team of enthusiastic young people passionate about sports. We see sports as a medium to unify people. We believe in the freedom that sports gives every person to be what he/she wants to be. We, a group of IIM and NIFT graduates have started this company to make customisation of activewear simple and hassle free. We started our initial venture as ELK store, which is the parent company. ELK store is a retail chain of active wear, while Hyve is a sub brand of ELK store which deals with custom active wear.

Within the first couple of months our business was recognized by IIM Ahmedabad and Kerala Startup mission for business innovation in the field of sports. With time ELK outgrew its garage office and moves to Kerala Start Up Mission, Technopark. ELK store launches its new brand HYVE in 2018, along with the website www.hyvesports.com. Hyve deals in superior quality custom active wear. Over the last 4 years, we have been able to serve more than 8000 clients across the Globe. We have regular customers in U.S.A, Europe, Middle East, Africa, Asia and Australia. Our jerseys have a major presence in leading hotspots in India like Bangalore, Chennai, Trivandrum , Kochi, Delhi, West Bengal, Rajasthan, Gujarat. Our emphasis on timely delivery and supreme quality has helped us become the official merchandise partner for many leading clubs and companies across India. At Hyve, we strive to give the best quality product to our customers with the least possible lead time.

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